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Lisa De Matos

When I used to work as a Customer Care representative in a mobile phone company in my mid-twenties I remember that when receiving calls regarding technical issues and the customer was a male eight out of ten calls the customer would ask me to talk to a male representative, before they had even considered explaining the technical issue to me.

When asking them why they wanted to talk to a male representative instead, most of the time they would tell me that they weren’t sure that since I was a female and the issue was technical, that I would know how to help them or even be able to talk to and explain to them about technical issues.

In the beginning, I was very surprised by this, since it was in 2005, and male customers of different ages, not only middle-aged men as you might have thought.

Lisa De Matos, Receptionist, Sitel Denmark

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